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Jill Rizzo

Studio Choo East

Jill's floral career began nearly 25 years ago as she fashioned posies from scrap bin flowers in her mother's flower shop. Her childhood was spent in Rhode Island, learning the difference between roses and ranunculus in the shops of her mother, aunt, and uncle. It's in the blood that she would one day run her own.

Jill studied illustration at Parsons School of Design, where she was trained in the application of color and negative space. This would later influence her approach to floral design; regarding each arrangement as a painting or composition. Following graduation, Jill decided to try life out West where she fell in love with the amazing flora available year-round and her passion for flowers was reignited. She landed in a fine-art flower shop in San Francisco where she met her best friend, Alethea Harampolis. The rest is Studio Choo history.

In October 2015, Jill packed her bags and drove cross-country with her two dogs to return to her hometown of Newport, RI. She is currently setting up Studio Choo East and will be booking weddings, events, and weekly clients for 2017.